Successful Nonprofits: How to Cultivate and Retain Your Donors

Surefire Ways to Retain Your Donors with Samantha Threadgill

Surefire Ways to Retain Your Donors with Samantha Threadgill

by Ro

Today’s guest, Samantha Threadgill, is the Chief Philanthropy Officer at the Humane Society of Northeast Georgia. Under Sam, HSNEGA has built one of the strongest development teams we’ve seen — they even retain donors ABOVE the AFP’s Effectiveness Project’s annual benchmark. So make sure you listen in to our conversation with Sam to learn about the proven techniques she and her team are using to cultivate and retain donors.

Listen to the Episode Here!

Links

HSNEGA’s Website

Podcast: Ep 83: The Major Gifts Playbook with Doug Barker

Podcast: Ep 174: Help Donors Fall In Love with Your Organization with Abra Annes

Timestamps

(03:00) Re-engaging lapsed donors

(07:45) HSNEGA’s first time donor series

(13:22) Making a personal touch

(18:47) The role of staff in philanthropy efforts

(22:00) Cultivating major donors

(25:00) The secret to keeping a successful Development Officer

Top

Got an Idea for a Topic?

Recommend it to us!

    Please prove you are human by selecting the Cup.

    How are we doing?

    Tell us your thoughts!

      Please prove you are human by selecting the Tree.