Telling Stories That Matter with Vanessa Chase Lockshin : Successful Nonprofits

Episode 28

Telling Stories That Matter with Vanessa Chase Lockshin

Listen on  iTunes    Android     Stitcher   Libsyn

Episode 28

Telling Stories That Matter with Vanessa Chase Lockshin

Listen on  iTunes    Android     Stitcher   Libsyn

by GoldenburgGroup

The thing that makes a fundraising story so engaging is the conflict… In that conflict, the donors see how they can help.

I’ve been thinking a lot about stories lately after reading an incredible book titled: The Story Telling Nonprofit by Vanessa Chase Lockshin. This is a practical guide to telling stories that raise money and awareness, and the Amazon reviews for this book are incredible.

Readers said things like:

  • This book reinforced so many good storytelling habits and introduced several more
  • This book should be required reading for all fundraisers and non-profit professionals!
  •  This is definitely for you if you’re looking for a more concrete way to tell nonprofit stories and gather stories from staff and board.

I found the book useful, and felt strongly that the principles Vanessa lays out in the book can be used

whether you are in the nonprofit, for-profit, and government sectors.

Our conversation with Vanessa Chase Lockshin includes:

  •  How nonprofits can use stories
  •  Identifying your audience and why create a faux person
  •  Elements of a good story

And more! Be certain to download this episode and start writing more compelling stories for your nonprofit!

Contact information for Vanessa Chase Lockshin:

 

 

 

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